Twitter Etiquette. Mind your manners!

December 16, 2009 | by Aga Gibowska

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Apparently, the only constant thing in this world is change. Also social trends change along with the customs and we need to get used to completely different etiquette rules to survive in the jungle of social media. Like with any other form of communication people get to like us or we simply annoy them.

When using social networks we may also offend people and put them off for not following some basic rules of polite behavior. Below I’m presenting the list of practical tips on how to use Twitter in a way that we avoid irritating our potential valuable followers. I hope this list will make things easier for all of us.

5 reasons why social media are not suitable for every business

December 10, 2009 | by Peter Horsten

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Social mediaThe adoption of social media is increasing at high speed. You only have to watch the impressive increase of Twitter and Facebook accounts. They offer both new opportunities and challenges to stand above the crowd. If you listen to all the advice there is hardly any way to escape from it. On the other hand the group of users is still rather small. Besides many accounts are hardly used and there is a big group of very passive users. Depending on your type of business this means you have to analyze carefully where you can meet your potential clients. Because there is still a big chance you have to meet them offline! The social media area might still be a geek domain.

Time eaters at work cost € 1.56bn a year

November 6, 2009 | by Peter Horsten

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Have you ever wondered how much time you waste using social networking sites during your work day? According to surveys carried out in the UK, an average Joe spends around 40 minutes a week which leads to around €1.56bn annual income decrease. Over half of the 1460 office workers surveyed claimed that they use social networking sites for their personal use during office hours.

Gist helps you to keep track of your social network

October 16, 2009 | by Peter Horsten

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Gist linking all your online activitySome weeks ago I decided to give Gist a try. This week I became even more interested after they released Gist for iPhone. By using Gist, which by definition means “the essence”,  both on your desktop and iPhone keeping track of your social network becomes very easy. Do you want to know everything about the people you really want to follow? Give Gist a try!

Facebook, LinkedIn, Plaxo, Twitter, Xing what social network should I use?

September 8, 2009 | by Peter Horsten

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Social network logo´sIf you don’t know what to do with your time register for every available social network. But for me keeping all my social network accounts up to date is taking too much time. It’s possible to use all kind of tools to link all different networks, but what’s use in it? Is that social? Couldn’t we just all together agree to use just one or two social networks? Which one would win? Please vote on our poll!

How Facebook 3.0 for iPhone turned me into a Facebook fan

September 3, 2009 | by Peter Horsten

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Facebook 3.0 for iphone profile screenLast week I mentioned many people were waiting for the Facebook 3.0 update on the iPhone. Honestly, I wasn’t. I used not to be such an intensive user of the previous version. The interface didn’t satisfy me, besides hardly any of my European friends were using Facebook and Twitter took most of my “free” time. Curious as I am I decided to install this new version to give it a try. Some days later I have to admit that I am still positively surprised about the major change of the usability of the application. But I have a major remark as well.

Facebook 3.0 for iPhone has arrived, what’s new?

August 28, 2009 | by Peter Horsten

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facebook_logoMany people have been waiting for the Facebook 3.0 update on the iPhone. Its available in the App Store now and therefore the major question that has to be answered is: What’s new? Will it improve the Facebook experience when using the iPhone? The bottom line answer is yes. Facebook 3.0 offers you a completely new Facebook experience on the iPhone. I will describe some of the main new features.

How to ruin your career with one click?

August 25, 2009 | by Aga Gibowska

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Social networksNowadays, it’s hard to find a person who is not involved in any social network. Social networks have millions of users but only a few seriously consider the risks that these sites could pose. Although the impact of social networking on your personal brand hasn’t been scientifically measured yet, clearly, it contributes to as many spectacular successes as failures in job searches and professional careers. The question is- can social networking sites support you or be an obstacle to a job search?

Social Network Marketing: Stand out from the crowd!

August 14, 2009 | by Peter Horsten

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Stand out from the crowdIf you follow the latest trends, you’ve probably heard about a new fashion that has started in advertising – it’s called Social Network Marketing. It’s a new way to promote your products using conversation rather than traditional advertising. It gives you an opportunity to show your company’s human side, strengthen your brand and get new customers. In the face of growing popularity of social network sites, this kind of promotion will probably become a core of all campaigns and business strategies. The race has begun and it’s up to you, whether you make use of social network sites or just stand aside and watch.

The gloomy future of social networks from hype to collective intelligence

August 4, 2009 | by Peter Horsten

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The world started with a Big Bang and now it seems that the Universe is expanding endlessly. And that’s exactly what happens with the phenomenon of social networks. In every quantifiable way, in every statistics, we can notice a massive growth of interest in social networking sites like Facebook, MySpace, LinkedIn, Twitter, etc. However, what is the future of these networks? How long will they last? What sizes are they able to reach? Does a 3712% growth in the time spent on Twitter within one year prove that the future of social networking will be bright?

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