Social networking

HootSuite smart publishing with improved scheduling and workflow managementA groundswell is rising among your customers” and to understand this you have to listen to the conversations. All right! But that’s not so easy. Imagine someone tells you to listen to all discussions about shoes. Well, I guess that’s impossible – at least it seems when you have a first look at it. And it becomes both more exciting and complex once you decide to join the conversation. How to handle all these social media interactions? And how to handle this with a whole social media team? We believe we found the solution: HootSuite! Let’s see why.

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Social Media is like teen sex

by Agnieszka Gibowska July 21, 2010 Best practices
More and more companies understand the need to be present at social media but not many of them do social media properly and effectively. Why? Because in order to succeed in social media we can no longer treat it as yet another communication channel. It can’t be a random activity. It should be aligned with the overall [...]
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Is Facebook Open Graph worth this hype?

by Agnieszka Gibowska May 6, 2010 Facebook
Two weeks ago Facebook launched a new social plugin (“like” button) that works with the Open Graph protocol as part of the strategy to make the Web more social and personalized. The button spreads across the internet and it’s clear that websites’ owners quickly embraced the new social plugin. There is already a lot of controversy [...]
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New link and news sharing makes LinkedIn more social

by Peter Horsten April 21, 2010 Internet marketing
When you open your LinkedIn page to update your status, you will notice a new feature. From today LinkedIn enabled easy sharing of news and links. A nice new feature which enables you to share what’s hot in your domain. It’s easy to share the news with your network. LinkedIn is step by step becoming [...]
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Twitter Etiquette. Mind your manners!

by Agnieszka Gibowska December 16, 2009 Best practices
Apparently, the only constant thing in this world is change. Also social trends change along with the customs and we need to get used to completely different etiquette rules to survive in the jungle of social media. Like with any other form of communication people get to like us or we simply annoy them. When [...]
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5 reasons why social media are not suitable for every business

by Peter Horsten December 10, 2009 Best practices
The adoption of social media is increasing at high speed. You only have to watch the impressive increase of Twitter and Facebook accounts. They offer both new opportunities and challenges to stand above the crowd. If you listen to all the advice there is hardly any way to escape from it. On the other hand [...]
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Time eaters at work cost € 1.56bn a year

by Peter Horsten November 6, 2009 GOYELLOblog
Have you ever wondered how much time you waste using social networking sites during your work day? According to surveys carried out in the UK, an average Joe spends around 40 minutes a week which leads to around €1.56bn annual income decrease. Over half of the 1460 office workers surveyed claimed that they use social [...]
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Gist helps you to keep track of your social network

by Peter Horsten October 16, 2009 Facebook
Some weeks ago I decided to give Gist a try. This week I became even more interested after they released Gist for iPhone. By using Gist, which by definition means “the essence”,  both on your desktop and iPhone keeping track of your social network becomes very easy. Do you want to know everything about the [...]
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Facebook, LinkedIn, Plaxo, Twitter, Xing what social network should I use?

by Peter Horsten September 8, 2009 Facebook
If you don’t know what to do with your time register for every available social network. But for me keeping all my social network accounts up to date is taking too much time. It’s possible to use all kind of tools to link all different networks, but what’s use in it? Is that social? Couldn’t [...]
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How Facebook 3.0 for iPhone turned me into a Facebook fan

by Peter Horsten September 3, 2009 Best practices
Last week I mentioned many people were waiting for the Facebook 3.0 update on the iPhone. Honestly, I wasn’t. I used not to be such an intensive user of the previous version. The interface didn’t satisfy me, besides hardly any of my European friends were using Facebook and Twitter took most of my “free” time. [...]
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